Viasat World
The Story of Europe
Working closely with Viasat World, we created a suite of six fully CGI idents for their History channel. The creative campaign, Uncovering History, sees the channel’s iconic ‘H’ mark revealed in amongst a variety of mysterious scenes.
The idents relate to different pillars of the channel’s key programming – World War II, The French Revolution, Lost Civilisations, Russian Space Exploration and The Industrial Revolution.
The creative was both abstract and artful, representing themes through classical sculptures – Caesar, Michelangelo’s David, Columbus, Lady Liberty, and Franz Ferdinand. The final scene of the promo brings fragments of these sculptures together to create one final bust, a modern European figure, made up of pieces from its diverse and fragile history.
This project required an array of technical approaches, utilising our skills in both C4D and Houdini along with additional tools such as X-Particles, Substance Painter and ZBrush. The sculptures required varying levels of modelling, sculpting and texturing to achieve the desired look, with the Franz Ferdinand and Columbus statues being modelled entirely from scratch. We also developed a unique fracture technique to be able to shatter everything once the statues were approved.
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Credits
- Client Viasat World
- Audio Echoic
